We help build remarkable businesses that change the world for the better.


We believe that strong values are the foundation to build superb, enduring businesses.​ We value Integrity, Excellence, Accountability, Growth and Relationships in all that we do, and strive to partner with those who share the same values.


Of course as an investment firm we provide capital, but capital alone won't help you win. You need investors who are going to get stuck in and fight along side you, and who bring far more to bear than a chequebook. We are highly active, supportive investors. We don’t sit on the sidelines and critique, we roll up our sleeves and get stuck in with you to help you unlock your potential. We know how to build a path to value, and we know that if you win, we win too. We invest with our own capital, as well as capital of others who entrust their money with us, so we strive to be excellent stewards of that capital. We know that as founders you too have invested capital, time and passion into building your business, and know that these principles of excellence in stewardship of capital as co-owners with you ensures that we take great care of your business.



We have deep expertise, wide networks, and provide tremendous support in rapidly scaling and internationalising businesses, with a focus on building operations in the US and European markets. We help you professionalise, scale, open new markets, create new networks, secure funding and convert a great idea into a superb, high value business. We are entrepreneurs ourselves and have run, scaled, internationalised and exited businesses across multiple markets in Europe, the US and various developing markets. We have led businesses through great times and tough times, we deeply understand the journey you are on and the challenges you face now and will face in the future. We know what it takes to win and we are here to share that experience with you, and support you on the journey.


We are based in The Netherlands, an efficient and effective business environment ideally suited to support internationally-orientated businesses and which provides a strong launch pad into Europe. If you need, we can also provide incubation support, expertise and networks to establish and run the infrastructure and teams required for a base in Europe to get you up and running and generating revenue and profits quickly. We are a soft landing and a second home to ease your way into new markets.


Elevant Ventures is backed by Fairtree Capital - a leading, award-winning and innovative multi strategy alternative asset and long only investment manager since launch in 2003, with €6B assets under management, and operations in South Africa, the UK and Europe.




Managing Director

• Founded Elevant Ventures

• Based in The Netherlands

• Prior experience: Bain & Company Private Equity, SABMiller, Consumer goods scale-ups in EU, US and Africa

Experienced private equity professional, strategy consultant, multi-national executive, rapid-scaling entrepreneur, and investor. Strong experience on both buy and sell side on M&A, angel, VC, growth and late-stage PE, and in executing business builds across multiple geographies in Africa, Europe and the US

BSc (Chemical Engineering), MBA (INSEAD)

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Chairman, Investment Committee

• Co-founded Fairtree in 2006

• Fairtree Capital Group CEO

• Based in The Netherlands

• Prior experience: PriceWaterhouseCoopers, Sanlam Corporate Finance


Deep investment experience in corporate finance and fund management in listed equities and property, as well as building and running funds across multiple asset classes, and businesses across multiple geographies.


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Investment Principal

• Joined Fairtree in 2019

• Based in The Netherlands

• Prior experience: PriceWaterhouseCoopers, Stonehage Fleming


Deep experience in listed equities, property, private market investments, and private client portfolio construction, across Africa, US and Europe. 




Investment Associate

• Joined Fairtree in 2017

• Based in The Netherlands

• Prior experience: Fairtree Invest


As an Investment Specialist, SA assists in business development, fund distribution, research and equity modelling as well as on investment portfolio operations. 




Investment Associate

• Joined Fairtree in 2021

• Based in The Netherlands

• Prior experience: Lawyer at Engling, Stritter, and Partners (a Chambers Global and IFLR Tier 1 law firm)


Michael is a specialist in international trade law, M&A and contract law. Michael brings a deep competence to the team in transaction management , and due diligence as well as operational support to portfolio companies. 

LLM, PhD Candidate



Financial Manager

• Joined Fairtree in 2019

• Based in South Africa

• Prior experience: PriceWaterhouseCoopers


Rene is an experienced Audit Manager and as our Financial Manager, Rene runs the Fund operations and co-ordinates compliance and reporting. 

BAcc(Hon), CA(SA)